Business & Entrepreneurship

Gateway Courses:

• For all 200-level courses in Business: Entrepreneurship & New Venture Creation
• For all 300-level courses in Business: TBA Research Methodology & Statistics

100-level:

• Foundations of Business & Management
• Accounting

200-level:

• Organizational Theory & Design
• Research Methodology & Statistics

300-level:

• International Business Law
• Finance & Financial Decision-Making

Course Descriptions

100-level: Accounting
This course describes the most widely accepted accounting theory and practice with an emphasis on using and analyzing the information in financial statements. Students learn how to comprehend a typical corporate annual report and to use accounting as a tool in understanding how economic events affect business. Financial statements of real companies are used throughout.

200-level: Research Methodology & Statistics
Research Methodology and Statistics is a general introduction in research methodology and statistics. The introduction to methodology includes the logics and design of research (e.g., operationalization, design, sampling), and some specific techniques (e.g., experiments, surveys). The introduction to statistics includes descriptive and inferential statistics, covering measures of central tendency, spread, association, univariate and bivariate inferential statistics, and analysis of variance. This course includes an introduction to simple applications of multivariate statistics but most coverage of multivariate statistics and statistical modelling will be covered in the 200-level course “Statistics and Experimental Methods in Health and Behavioral Sciences” in the Health, Cognition & Behavior cluster.

300-level: Finance & Financial Decision-Making
This course develops practical financial decision-making skills through case studies and real-world applications. Students learn to analyze financial data, assess risks, and make informed investment, budgeting, and business decisions that enhance value, financial security, and long-term planning.

Gateway Courses:

• For all 200-level courses in Economics: Entrepreneurship & New Venture Creation
• For all 300-level courses in Economics: TBA Research Methodology & Statistics

100-level:

• Introduction to Economics

200-level:

• International Macroeconomics
• Microeconomics & Behavior
• Public Economics

300-level:

• Behavioral Economics
• Econometrics
• Environmental Economics

Course Descriptions

100-level: Introduction to Economics
Explore how individuals, firms, and societies make economic decisions. This course introduces key concepts from both microeconomics and macroeconomics, including markets, incentives, and the principles of supply and demand, and provides a foundation for analyzing real-world economic issues.

200-level: International Macroeconomics
Study the economy as a whole through topics such as national income, economic growth, inflation, and unemployment. Understand how governments and central banks use fiscal and monetary policies to influence economic performance over time. The course also explores business cycles, international trade, and economic crises, preparing students to evaluate policy debates and global economic trends.

200-level: Microeconomics & Behavior
Study how consumers and producers make decisions under scarcity. Explore key concepts such as rational choice, decision-making under uncertainty, and non-egoistic preferences. Analyze market structures, strategic interactions, and factor markets. Learn how markets function and examine the impact of regulation. Develop analytical tools to better understand behavior and engage with empirical research.

200-level: Public Economics
Investigate the role of government in the economy, focusing on how public policy influences efficiency and equity. The course covers taxation, public goods, externalities, and government spending. Combining theoretical models with empirical evidence, it evaluates how different policies affect societal welfare.

300-level: Econometrics
Econometrics supplies tools to analyze data. These tools are used for two purposes: to answer questions of the form “Does X cause Y?”, and to make predictions. The tools come in two varieties: estimators and statistical tests. You’ll learn three estimators (Ordinary Least Squares, Generalized Least Squares and Instrumental Variables) and three statistical tests (t-test, F-test, LM-test). The key to the mastery of these tools is understanding the basic rules of econometrics – the sampling distribution concept. To understand this concept we spend much time visualizing it using Monte Carlo simulations in Stata. In addition, we use the developed tools to estimate economic relationships and to make predictions.

300-level: Behavioral Economics
This course integrates insights from psychology into economic theory to better understand how people make decisions. Learn how actual behavior deviates from the predictions of traditional economic models due to biases, heuristics, and framing. Through experiments, students will deepen their understanding of decision-making and its implications for economic theory and practice.

300-level: Environmental Economics
This course examines the economic causes of environmental degradation and evaluates policy responses using microeconomic theory and empirical evidence. Topics include externalities, public goods, regulatory approaches, and incentive-based solutions. Students explore global environmental challenges, cost-benefit analysis, and the design of effective, equitable, and sustainable policies.

Gateway Courses:

• For all 200-level courses in Entrepreneurship: Entrepreneurship & New Venture Creation
• For all 300-level courses in Entrepreneurship: TBA Research Methodology & Statistics

100-level:

• Consumer Product Design
• Innovation & Digital Transformation

200-level:

• Marketing & Consumer Engagement
• Strategy & Business Models

300-level:

• Impact, Evaluation & Societal Value
• International Business Environment & Governance

Course Descriptions

100-level: Consumer Product Design
You will learn how to function in a ‘real-world’ (often industrial) design and development (d&d) team for consumer products. We will go through the phases of d&d: probe customer needs, translate these into a product concept, develop a fabrication method, analyze sustainability, analyze costs and proceeds. D&d involves interviewing customers, brain-storming, laboratory experiments, quantitative modeling, constructing a prototype, considering protection of intellectual property etc. Hence, the course may be interesting for students of e.g. social sciences, arts and/or law, as well as for engineering students.

200-level: Marketing & Consumer Engagement
This course equips you with strategic and analytical expertise needed for today’s marketing landscape. You’ll investigate how strategic marketing decisions influence consumer interactions and brand success, with in-depth coverage of consumer psychology, segmentation, targeting, and positioning strategies. Hands-on analysis of successful marketing campaigns and real-world scenarios will help you extract insights into consumer engagement and translate those insights into targeted initiatives. Core topics include consumer behavior, digital marketing strategies, and brand management—showing you how businesses connect, communicate, and engage effectively to build loyalty. The curriculum also explores social media marketing, influencer partnerships, content marketing, and data analytics, demonstrating how digital channels shape perceptions and drive behavior. By course’s end, you’ll confidently leverage consumer data to craft compelling campaigns, optimize customer experiences, and sustain a competitive edge in a data-driven global marketplace.

Gateway Courses:

• For all 200-level courses in Leadership: Entrepreneurship & New Venture Creation
• For all 300-level courses in Leadership: TBA Research Methodology & Statistics

100-level:

• Personal Leadership
• Leadership & Diversity Management
• Leadership Communication: Theory & Practice

200-level:

• Business Ethics
• Change Management

300-level:

• Organizational Behavior
• Political & Social Leadership
• Negotiation & Persuasion in Business & Beyond

Course Descriptions

100-level: Personal Leadership
Personal Leadership provides a comprehensive introduction to leadership theory and practice, designed to help students discover their unique leadership style through self-awareness and practical skill-building. Through interactive workshops, reflective exercises, and real-world applications, students engage deeply with core leadership principles and develop the tools needed to lead confidently in any setting. By the end of the course, participants will be equipped to inspire, collaborate, and drive positive change in both personal and professional environments.

100-level: Leadership Communication: Theory and Practice
What makes a great leader? This course blends theory with practice from both the fictional world, and the real-world, to help you develop essential leadership skills. Learn how to inspire teams, sharpen your communication, take ethical decisions and lead with confidence.

200-level: Leadership & Diversity Management
Leadership & Diversity Management explores how diverse perspectives and experiences shape effective leadership in dynamic, varied environments. Blending cutting-edge theories with hands-on practice, students develop the skills to lead with empathy, inclusivity, and adaptability. Through engaging case studies, interactive workshops, and reflective assessments, participants build awareness of diversity and learn to inspire ethical, collaborative teams. By the end, students are empowered to lead with impact and drive meaningful, positive change.

200-level: Change Management
Change Management equips students with the knowledge and tools to lead and navigate organizational transformation successfully. Combining theory with practical case studies and simulations, the course includes SWOT analysis to assess internal and external factors. It focuses on understanding resistance, fostering adaptability, and implementing sustainable change, preparing students to lead transitions with confidence and strategic insight.

300-level: Organizational Behavior
Organizational Behavior offers Liberal Arts and Sciences students a deep dive into the psychological, social, and structural dynamics that shape workplaces. Through interactive case discussions, simulations, and real-world insights, students develop critical skills in motivation, leadership, group dynamics, and culture. By synthesizing research and applying theory to practice, participants gain the tools to navigate and influence diverse organizational environments effectively throughout their careers.

300-level: Negotiation & Persuasion in Business & Beyond
How do you get to yes? In this course you will learn how to craft persuasive arguments, deploy the right language, negotiate more effectively, and influence decisions with confidence; whether in business, leadership, or life.